• Le groupe description
29
Mar

Le groupe description

My Media, The leading independent media agency

Our guiding principles: proximity, reactivity, efficiency
With over 1 billion euros gross in media space managed each year, My Media is the leading French independent media agency.

In a little over 10 years of existence, the agency has convinced many advertisers in every business sector: Système U, Feu Vert, Pizza Hut, Velux, Sixt, My M&M’s (Mars Group) and more recently Castorama (a Kingfisher brand with a budget around 50 millions euros).

The agency has also affirmed itself as the agency for online retailers and pure players. Since 2009, My Media has notably orchestrated the launches of many players in the new economy such as Zalando, Trivago, Groupon, Edarling, Lelynx.fr, Travaux.com…

Confident in our media expertise and our collaborators’, we bring you our full resources to optimise your media investments, as well as bring our ideas and experience to help you elaborate your marketing plans.

Our areas of expertise

  • Media strategy and mediaplanning
  • Offline media buying: TV, Radio, Print, Outdoor, Cinema
  • Online media buying: display (CPM, CPC, CPL, CPA), SEM (SEO+SEA), RTB, emailing, affiliation
  • Online video
  • Mobile
  • Social Media
  • TV Synchronisation
  • Digital strategy
  • E-commerce strategy
  • Geolocalisation
  • E-reputation
  • Community management
  • SEA auditing
  • Management and animation of affiliation programs